The parcel delivery market is rapidly evolving as carriers begin to shoulder more of the last-mile burden. The future is in consolidation and PUDO.
Doddle & Australia Post launch
We’ve been sitting on this one a while, but we can finally talk about our partnership with Australia Post. They’re the dominant carrier in Australia and one of the most progressive Posts I’ve come across, so it’s absolutely great to be partnering with them to put PUDO at the heart of their ecommerce strategy going forward. As a result of the deal, we now power the largest collection and returns network in Australia – AP has a network of 4,300 post offices and 350 locker locations – to which we’re adding in thousands more new locations in supermarkets, department stores, pharmacies and petrol stations.
What is PUDO?
PUDO, or pick-up and drop-off, refers to any kind of designated area for consumers to receive and leave parcels, typically picking up ecommerce orders and dropping off returns. Broadly, PUDO locations are either staffed counters opened in existing businesses, or unstaffed lockers which can be located anywhere.
This week I read three amazing articles:
Amazon has announced the expansion of its Counter offering, with three new partners in GNC, Health Mart and Stage Stores offering staffed pickup and drop-off areas in stores across the US.
Walgreens has combined with FedEx through their Returns Technology platform to allow online retailers to send customers a return code through emails. This code is then scanned at Walgreens locations, where staff print a label and accept the return package.
Leading psychologist Geoff Beattie has drawn a link between younger shoppers need to ‘present [themselves] differently to get likes’ on social media and their higher propensity to return ecommerce purchases. He argues that the ‘rise of narcissism and social media’ requires young people to constantly purchase new items, resulting in them becoming ‘serial returner[s]’.
Mass merchant Target has announced a raft of holiday season measures to mark it out as a convenient and fast option for their holiday shoppers, many of whom report that they will be shopping on Amazon this year.
Fashion resale has become a massive trend in the last few years, with secondhand clothing platform ThredUp reporting that the online resale market has grown 21 times as fast as firsthand sales in the last 3 years. By the end of the 2020s the secondhand market is predicted to be half as big again as fast fashion.
We’re proud to announce the appointment of a Chief Information Officer, Rod Angwin, who has joined Doddle from Pentland Group.