bpost Case Study – How Doddle’s SCALE helped bpost
bpost requested Doddle’s help to refresh their out-of-home strategy after the huge shifts of 2020. This case study explores how we helped, including:
Market context and background
Key challenges bpost experienced as a result of COVID and how those manifested in out-of-home
Doddle’s SCALE methodology in action
The outcomes and progress achieved as a result of the engagement
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