Research from the purple parcel people, Doddle reveals that people are most likely to leave buying a Christmas present for their partner until last
40% of Brits worry about not being able to give a Christmas gift because of a missed or late delivery
Scots are most likely to leave their Christmas shopping to the last minute
7 December 2015: Doddle, the purple parcel people, today revealed that Brits leave buying a Christmas present for their partner until last. One fifth (20%) of people choose a present for their significant other at the last minute, so if you’re in a relationship chances are your partner doesn’t know what they’re buying you for Christmas yet.
Tim Robinson CEO at Doddle comments: “While buying for your other half should be easy, lots of us stress out leaving it until the last minute. Some will be doing this so the presents can’t be found at home. However by having your online Christmas shopping delivered to a Doddle store, you can prevent a snooping spouse from finding their gift. Escape the stress of worrying about whether your partner has seen a delivery arrive and hide gifts at our store instead.”
Last minute Christmas spending spree
The survey also found that 46% of people leave Christmas shopping until the last minute. Bristol is the UK’s most disorganised city, with 57% of people running around trying to buy presents just days before 25th December. People in Scotland are most likely to leave a lot of their shopping until a couple of days before Christmas.
Missed and late deliveries are crushing Christmas excitement
The last day to order presents for Christmas using standard delivery is around the 18th December and many people aren’t organised a week ahead. Doddle’s findings show that the biggest last minute fear about Christmas is missing the delivery of presents ordered online or those deliveries arriving late (40%). To overcome this worry, a quarter (26%) of people have purchased an alternative gift as a backup.
According to the findings, men are 50% more likely to leave all their gift buying until the last delivery days when buying online or else end up on the High Street on Christmas eve.
Tim Robinson CEO at Doddle adds: “Showing up empty handed at Christmas is awkward, but it shouldn’t be because of a missed delivery. Doddle is open early until late so you don’t have to worry about having to wait in for a delivery, or rushing to collect a parcel before the shops close. If you’re a last minute person, take some of the stress out of online Christmas shopping by having it all delivered to Doddle to make sure you don’t miss anyone out, because of a missed delivery.”
Doddle is helping Brits relax this Christmas and to relieve the stress associated with present buying it is running the #doddlesaysrelax campaign. Nominate the person you think deserves to relax this Christmas on Twitter @doddle and using the #doddlesaysrelax to be in with a chance of winning a £300 Amazon gift voucher.
To take the stress out of Christmas shopping, without queues or the pain of missed deliveries, shoppers can sign up to send and receive their Christmas parcels easily with Doddle at www.doddle.com.